13 Best Unbounce Alternatives in 2025 (Free & Paid Options)
Looking for a better or more affordable landing page builder than Unbounce? You’re not alone.
Unbounce is a great tool. It helps marketers build high-converting landing pages without coding. But let’s be honest, it’s expensive.
And sometimes, it feels a bit too much, especially for beginners or small businesses.
In this guide, we’ll look at the 13 best Unbounce alternatives in 2025. Whether you’re a solopreneur, a blogger, or a fast-growing agency, you’ll find a tool that fits your needs and budget.
What is Unbounce and Why Look for Alternatives?
Unbounce is a landing page builder known for its A/B testing, smart traffic optimization, and conversion-focused templates.
It’s mostly used by marketers running paid ad campaigns or businesses that need high-performing lead pages.
But Unbounce is not perfect:
- It starts at $74/month, which is not ideal for small businesses.
- Some users say the learning curve is a bit steep.
- It lacks native features for complete sales funnels.
So, if you’re looking for cheaper or more flexible tools, there are plenty of good Unbounce competitors out there.
How to Choose the Right Unbounce Alternative?
Before jumping into the list, here are some things to consider:
- Price: Is it affordable for you in the long run?
- Ease of Use: Is the builder drag-and-drop and beginner-friendly?
- Features: Does it offer A/B testing, popups, integrations, or funnels?
- Speed & SEO: Are the landing pages fast and mobile-friendly?
- Integrations: Can it connect with your CRM or email tool?
- Customer Support: Do they help when you’re stuck?
13 Best Unbounce Alternatives in 2025
1. Instapage – Best for Agencies and Teams
Why it’s great:
- Super clean and powerful editor.
- Built for speed and collaboration.
- Advanced heatmaps and analytics.
Pricing: Starts at $79/month.
Drawback: Expensive for solo users.
2. ClickFunnels – Best for Complete Sales Funnels
Why it’s great:
- Build landing pages, upsells, webinars, and full funnels.
- Designed to boost sales.
Pricing: Starts at $97/month.
Drawback: Templates can feel outdated.
3. Leadpages – Best Budget Option
Why it’s great:
- Starts at $49/month.
- Super easy to use.
- Offers popups and alert bars.
Best for: Bloggers, freelancers, and small businesses.
4. Landingi – Great for Full Campaign Management
Why it’s great:
- Over 300 templates.
- Offers A/B testing, dynamic text replacement.
Pricing: Starts at $29/month.
Drawback: Lacks full funnel support.
5. Elementor – Best for WordPress Users
Why it’s great:
- Drag-and-drop page builder inside WordPress.
- Customization is unlimited.
Free plan: Yes. Paid starts at $59/year.
Best for: Bloggers and website owners who use WordPress.
6. GetResponse – All-in-One Marketing Tool
Why it’s great:
- Offers email marketing, landing pages, and conversion funnels.
- AI-powered tools and automation.
Pricing: Starts at $19/month.
Best for: Small businesses who want everything in one place.
7. Systeme.io – Best Free Unbounce Alternative
Why it’s great:
- 100% free plan available.
- Includes funnels, email marketing, and even course hosting.
Paid plans: Start at $27/month.
Drawback: Limited templates.
8. HubSpot CMS – Best for Enterprise Users
Why it’s great:
- Powerful CRM + content management + landing pages.
- Advanced personalization and analytics.
Pricing: Starts free, but CMS Hub starts at $25/month.
Best for: Teams looking to scale.
9. ConvertKit – Best for Creators & Bloggers
Why it’s great:
- Easy landing pages.
- Built-in email marketing.
- Creator-focused features.
Pricing: Free up to 1,000 subscribers. Paid starts at $15/month.
10. Kartra – Great for Courses and Memberships
Why it’s great:
- Build landing pages, email sequences, and host membership sites.
- All-in-one builder.
Pricing: Starts at $99/month.
Drawback: Takes time to learn.
11. Mailchimp Website Builder – Simple and Free
Why it’s great:
- Easy-to-use landing page builder.
- Integrated with Mailchimp email tools.
Free plan: Yes.
Best for: Email marketers on a budget.
12. Swipe Pages – Best for Mobile-Optimized Pages
Why it’s great:
- Creates lightning-fast AMP pages.
- Drag-and-drop builder with conversion-focused features.
Pricing: Starts at $29/month.
Drawback: Limited deep customization.
13. PageWiz – Best for Agencies
Why it’s great:
- Team collaboration tools.
- Built-in A/B testing.
- Real-time stats.
Pricing: Starts at $29/month.
Quick Comparison Table
| Tool | Best For | Free Plan | Funnels | A/B Testing | Starting Price |
| Unbounce | PPC & high conversions | No | No | Yes | $74/month |
| Leadpages | Budget users | No | No | Yes | $49/month |
| ClickFunnels | Funnels & sales pages | No | Yes | Yes | $97/month |
| Systeme.io | Free all-in-one tool | Yes | Yes | No | Free |
| GetResponse | Email + landing pages | Yes | Yes | Yes | $19/month |
| Elementor | WordPress websites | Yes | No | No | $59/year |
So, Which Unbounce Alternative Should You Choose?
Let’s help you decide:
- On a tight budget? Go for Systeme.io or Landingi.
- Need full funnel power? Choose ClickFunnels or GetResponse.
- Using WordPress? Elementor is your friend.
- Managing clients or a team? Try Instapage or Pagewiz.
- Creating courses or memberships? Go for Kartra.
Every tool has strengths. So, try the free plans and see what fits your style.
Final Thoughts
Unbounce is still one of the best landing page builders out there. But it doesn’t have to be your only option.
Whether you want more features, a cheaper plan, or easier usability, these 13 alternatives give you the freedom to grow your online business your way.
And if you're still leaning toward trying Unbounce, don't forget to grab an Unbounce coupon code before you sign up; there’s no need to pay full price when discounts are available.
Also, if you’re planning to host your landing pages on WordPress, it’s worth checking out managed hosting options too.
You can save some extra cash using a WP Engine coupon, especially if you want speed and security without the tech headaches.
Pick one, test it, and focus on creating landing pages that actually convert.
No more wasting money on tools you don’t need. Find the one that feels like home.
FAQs: Unbounce Alternatives
Q1: What is the best free Unbounce alternative?
A: Systeme.io is the best free option. It offers landing pages, funnels, and email marketing.
Q2: Which Unbounce alternative is easiest to use?
A: Leadpages and Swipe Pages are very beginner-friendly.
Q3: Can I build sales funnels with these tools?
A: Yes. Tools like ClickFunnels, Systeme.io, and Kartra are made for that.
Q4: Is there a cheaper tool with A/B testing?
A: Yes, Landingi and Leadpages offer A/B testing at lower prices.
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